About the Brand

Hi guys!

I’m Gina, founder and owner of Sincerelyginalee, LLC. I am a proud Latina and Mom of two. I was born and raised in the Bronx, NY. I have a deep love and passion for décor. As a child, I watched my Mom decorate our tiny Bronx apartment and truly transform it into something out of a magazine. Rearranging furniture and ordering pieces from the shopping network was like a hobby for her. Little did I know how much of an impact this would have on me as an adult in my own home. I’m so thankful to have had that influence from her at such a young age. What started as a passion in my own home, lead to a world of entrepreneurship for me. I began offering Home Staging services as well as Interior Styling Services. Some of my work has been featured and recognized on websites and social media platforms such as Z Gallerie, Safavieh, West Elm, Lamps Plus and TOV Furniture. 

I decided to take a leap of Faith and chase a dream that’s been living in my heart for quite some time. Thank you for joining me on this amazing journey, as I pour my soul into the products I present to you. 

Thank you so much for stopping by and please remember that it’s never too late to start anything. There’s room for you and you belong at the table!